|
|
|
|
FOR IMMEDIATE RELEASE PRESS RELEASETop-selling 100% natural Swiss formula launches major national print campaign for sports performance enhancer!For
Immediate Release - July 2003 Contact:
Karen Page
Penn Herb Company
(800) 523-9971 Ext. 324
Mention
Olbas to anyone in the natural health industry and they will tell you that this
100-year-old-plus Swiss company—best known for its all-natural remedies that
promote health and healing— is a consistent seller. Herbal tea, soothing rubs,
cough syrups and oils are stocked and restocked in the “Olbas section” in
most health food stores. Now, as mainstream and holistic interests cross over
with greater vigor, Olbas is targeting a massive segment of individuals—
athletes—with the launch of a national print campaign this fall. With four-color
advertisements appearing in major publications such as Triathlete Magazine and
Runners World, Olbas Power Inhaler is causing quite a stir, particularly due to
a study on peppermint vapors and performance in athletes. According to a study by
Dr. Bryan Raudenbush, Director of Undergraduate Research at Wheeling Jesuit
University in Wheeling, West Virginia, “mood and motivation are major factors
in improving an athlete's performance. The psychological changes associated with
peppermint vapors resulted in measurable improvements in performance." With
an increase in motivation, athletes’ moods changed causing an exertion of
greater effort. Therefore, Any athlete who is
serious about his sport wants a competitive edge. Something safe, natural and
backed by a company that has spent time and money proving its effectiveness. But
many athletes hold their breath knowing that products that claim to work one day
can be found ineffective, dangerous and banned months later. Athletes of all
levels can breathe easy knowing the Olbas Power Inhaler is proven safe and
effective. For further information on Olbas Power Inhaler and other performance
enhancing—ROI enhancing—products from Olbas visit www.powerinhaler.com
or contact us at (800) 523-9971 Ext. 324. For More Information Contact: |
|
Copyright © 2004-2006 OLBAS Herbal Remedies
|
